Marketing Manager - Copywriting & Editing (m/f/d)

Tasks:

• Be proactive in the design of the 18-month content plan
• Development of a content concept/strategy based on the customer journey
• Technical writing for our website and technical papers
• Create blogs, social media posts (LinkedIn) and mailings
• Proofreading of press releases, technical articles, and other specialized texts
• Design infographics
• Video script planning and creation
• Active participation in trade fair concepts and trade fair presence
• Working closely with the Digital Marketing department
• Create marketing automation campaigns, compile the assets and define additional assets if required
• Production of texts in both English and German
• Coordination and management of external agencies
• Maintenance of contacts with specialized editorial offices
• Cross-functional communication and idea sharing with Product Marketing, Market Intelligence, Market Development

Profile:

• High technical understanding for related markets like medical, automation, robotics, edge servers, etc.
• Deep knowledge of computer hardware
• Writing, creative, to the point, channel and audience oriented
• Team-oriented
• Self-responsible and self-organized
• Very good written and spoken English skills
• Experience with AI and AI prompts for assisted content creation/synthesis
• Willingness for regular attendance (approx. 1 per month) in Deggendorf and at trade fairs