Product Line Manager (m/f/d)

Your tasks:

• Responsibility for a product line within the Computer-on-Modules division
• Portfolio management along the entire product life cycle, including collection and analysis of key product figures for continuous optimization of market success
• Market, trend, and competitive analysis as a decision-making basis to implement innovative and competitive products in close cooperation with Market Intelligence, Sales, R&D, and customers.
• Help develop new product strategies and elaborate the product’s specific value proposition in cooperation with Market Intelligence.
• Initiate new products, launch and position them in segment-specific markets, adapt new technologies.
• Design and apply the marketing mix to the product line for which you are responsible.
• Create and maintain future roadmaps, presentations for specific target groups, sales webinars, as well as additional product information for marketing purposes.
• Product-related price management based on our existing pricing strategy for the respective product line.
• Support Sales and Business Development in worldwide marketing and present products at trade fairs, events, road shows, and in promotional campaigns.
• Support the ongoing digitization of portfolio management within the existing IT infrastructure

Your profile:

• Degree in industrial engineering or other technical degree with professional experience in product management
• Very good communication and teamwork skills
• Strong customer orientation with a clear business focus
• Affinity for forward-looking computer technology, combined with innovative thinking and creativity
• Openness to challenges and technical innovations
• Persuasiveness and assertiveness
• Good command of written and spoken English
• Experience using ERP, CRM, and business intelligence applications